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Almost every email marketer strives to achieve the best-possible engagement with all their subscribers, the new entrants being even special. Only when you begin the journey on the right note can you take your subscribers forward till the final stage of conversion. What better way to embark on your ...

Marketers of this generation are completely in-the-know of the fact that mobile devices are governing the performances of their email campaigns. A sizeable section of your audience opens your emails on their mobile phones and this trend can’t be ignored. While ‘Responsive Templates’ cater largely t...

A study by the Human Sciences Research Council (HSRC) and Statistics SA (Stats SA) has showed that spending on research and development (R&D) in South Africa continues to increase, albeit at a slower rate than before. This was the key finding of the 2017/18 National Research and Experimental De...

Published in May 2019, the amendments come ...

Imagine you call one of your sales executives, who’s currently on the road. You ask how the pipeline looks for the upcoming month or quarter. How cool would it be if she could pull up an app, tap around, and answer you with the latest numbers right from her mobile device?

As of today, the Zoho An...